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A call from Bono

To be honest, it’s an unusual enough occurrence for Bono to have phoned me. In October, he rang to say that they were releasing a covers version of Achtung Baby, on the 20th anniversary of the original release. 

He told me they wanted the funds generated by the sales to do some good in east Africa, and they wanted Concern to use those funds. I was absolutely thrilled.

Humanitarian work

After all, U2 is one of the most influential bands of the last 30 years and their song “One” counts as one of the all-time classic anthems. 

On top of all of that, the band has impeccable humanitarian credentials. This dates back to Bono’s “A String of Pearls” book based on his and his wife’s experience in Ethiopia in 1985. It includes the group’s life-long support for organisations like Amnesty International and a plethora of international and domestic causes.

So, yes, it would be fair to say that Concern would be interested in partnering on this initiative!

Shared belief

The other participants in this particular project also deserve our grateful thanks. They represent a hugely diverse range of musical interest and tastes – what other album could attract Nine Inch Nails and Patti Smith? But they have at least one thing in common: a shared belief that the world needs to be a better place for its entire people.

Lifesaving aid

Concern will do very important things with the funds raised. We will deliver lifesaving aid to thousands of people throughout east Africa, where we’ve been working for much of the last 40 years. That’s guaranteed. 

New friends

Being the charity partners of such an innovative album release also exposes Concern, our work and our humanitarian principles to a huge number of new supporters. Hello to fans of Nine Inch Nails, Damien Rice, Patti Smith, Garbage, Depeche Mode, Snow Patrol, The Fray, Gavin Friday, The Killers, Glasvegas and Jack White. And, of course, U2. 

To new friends in North America, visit our US site to read about the issues being addressed by Concern Worldwide US.

We’re honoured to be part of this project and we offer our grateful thanks to all involved.