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Strengthening demand for maternal and newborn health services - Care Group Model
Paid NGO and government staff alone are not adequate to provide the intensive and consistent support necessary for behaviour change messages to take root truly in communities.
The Care Group model consists of groups of 10 to 15 volunteer mothers, elected by their community, who conduct monthly home visits with 10 to 15 nearby households and hold peer education sessions to deliver behaviour change communication messages and promote the adoption of healthy behaviours.
Achievements in maternal and neonatal care-seeking practices indicate that Care Groups are a highly effective platform, in diverse contexts, to deliver behavior change interventions and to mobilize women to adopt healthy practices that make meaningful contributions to maternal and neonatal survival.
This abstract poster from the Global Maternal Newborn Health Conference in 2015 describes Concern's Care Group model experience in Niger and Burundi.
This publication is made possible by the generous support of the American people through the United States Agency for International Development (USAID). The contents are the responsibility of Concern Worldwide and do not necessarily reflect the views of USAID or the United States Government.